Meet the Heads of St. Pete’s Girl, where women support each other’s businesses

Greater than 50 girls sat round a circle inside the doorway corridor of the St. Petersburg Metropolis Theater on Friday morning for a gathering with St. Pete Lady Pussy.

The networking group’s communications director, Taylor Adams, entered the circle with microphone in hand, carrying pink earrings that learn “Screw It Up.” Let’s do it.’ I began assembly.

She stated of the group, “We’re the biggest, quickest rising, and most engaging feminine entrepreneurial group within the Tampa Bay space.” Ladies cheered round her.

The theater corridor was a step away from The Crislip Cafe on Central Avenue the place St Pete Lady Bosses started assembly almost a 12 months in the past. The networking group has transcended the house with the unfold of phrase of mouth—girls in enterprise have been coming collectively to be cheerleaders for one another of their ventures.

The St. Pete Lady Bosses Fb has grown to over 3,100 members since its launch. About 160 persons are a part of a paid membership program that debuted final summer season. The group additionally launched their very own podcast known as “Bosscast” on the finish of the 12 months.

As they do each week, the St. Pete women meet within the theater corridor on Friday mornings to debate a selected matter. In early December, they centered on the subjects of utilizing social media and different Web instruments. The assembly started with the leaders saying their first passport to wellness, and members might join entry to almost a dozen life coaches, vitality readers, or psychics—all of them girls.

Kimberly Clark leads the audience in a group discussion during the St. Pete Girl Boss Network event on Dec. 9.
Kimberly Clark leads the viewers in a gaggle dialogue through the St. Pete Lady Boss Community occasion on Dec. 9. [ JEFFEREE WOO | Times ]

Then they broke into smaller teams—which introduced collectively girls from a wide range of industries, like actual property, espresso bean distribution, CBD retail, yoga, and extra—to jot down recommendation on pink sticky notes. They shared their notes anonymously with a random particular person within the room. They went on to debate their earnings for the week, what on-line instruments helped them run their companies and the way chasing cash can distract from their duties.

Whereas many ladies got here to community, many members stated they stayed as a result of they discovered individuals who understood what they had been coping with. The group’s sense of group made it a protected place to make associates and get suggestions on their work.

Founder Sandy Bean, 45, stated she began the group after she went from being a instructor to proprietor of a tutorial enrichment middle for presented college students — realizing she was lacking out on group within the course of.

Whereas psychologist Abraham Maslow’s hierarchy of wants prioritizes integrity and consistency, Bean stated, new entrepreneurs often flip the hierarchy to deal with self-fulfillment and sacrifice safety with the intention to attain enterprise objectives. Having a group they will rely on is vital to rebuilding these security nets, she stated.

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Bean stated she tried different networking teams however struggled to make actual associates. I seen that some girls’s voices weren’t heard.

“Going to those networking teams, the ladies are so wonderful. It’s totally totally different if you’re in a combined crowd. I am not attempting to throw guys beneath the bus or something, but it surely’s fully totally different.”

From left, team members Sandy Bean, Taylor Adams, Kimberly Clark, and Jennifer Schultz speak to attendees during the St. Pete Girl Boss Network event.
From left, staff members Sandy Bean, Taylor Adams, Kimberly Clark, and Jennifer Schultz communicate to attendees through the St. Pete Lady Boss Community occasion. [ JEFFEREE WOO | Times ]

So Bean invited 5 different girls she already knew to satisfy on the espresso store and created a Fb group, selecting the identify St. Pete Lady Bosses “sarcastically”. She hoped 20 individuals would join. Inside just a few days, she stated, there have been just a few hundred within the group, then a thousand. Now, there are girls from Dunedin, Sarasota and even Lakeland who come to the conferences.

“We began operating in-person workshops and volunteer occasions, and (St. Pete Lady Boss) rapidly was an organization that was in no way what I anticipated to occur so rapidly,” stated Bean.

As for Clara Clayton, a 57-year-old wellness coach, she stated most of the networking teams she was a part of had been shut down throughout COVID-19 and by no means resumed.

Name tags are laid out on a table for the St. Pete Girl Boss event.
Title tags are laid out on a desk for the St. Pete Lady Boss occasion. [ JEFFEREE WOO | Times ]

At first, Clayton joined a Fb group and began attending Zoom co-working classes. Then I began going to completely satisfied hour occasions earlier than becoming a member of the larger weekly get-togethers.

The group helped her get new purchasers and likewise recommendation when she wanted it. She loved St Pete Lady Bosses a lot that she turned a model ambassador for them.

“It isn’t nearly exchanging enterprise playing cards. It is about forming deep relationships.” Clayton stated. “Passing chilly threads, that is not for me.”

Jennifer Schultz, vice chairman of St. Pete Lady Bosses and proprietor of The Crislip and the present store hooked up to The Service provider Café.

“The magic of this group permits me to search out others who’re consultants in areas that may assist educate me and different girls in areas that may not be a robust match for us,” Schultz stated. “I by no means need to be the neatest particular person within the room, I need to meet different individuals who will help me be taught and assist different girls be taught.”

While many women sought out the Girls' Heads of St. Pete to connect, several members said they stayed because they found people who understood what they were dealing with.
Whereas many ladies sought out the Women’ Heads of St. Pete to attach, a number of members stated they stayed as a result of they discovered individuals who understood what they had been coping with. [ JEFFEREE WOO | Times ]

Many ladies additionally collaborate and go to one another’s retailers or e book classes with one another.

One medical health insurance company advised her small group that the excessive level of her week was that each appointment she had up to now seven days had been booked by a woman boss.

When Central Avenue’s residence decor Canary Present Store Proprietor Allie Padin opened in November, and has credited the group with serving to her contact a business actual property agent, small enterprise legal professional, and common contractor—all of which helped expedite getting her enterprise off the bottom.

Schultz hosted a pop-up in her store through the vacation season to help fellow flower arranger, The Roaming Petal.

Roaming Petal’s Erica Holland, 29, stated the group helped her triple her community in a brief time frame and opened up new alternatives for collaboration with different native companies.

“I run my very own enterprise, it is simply me,” stated Holland, 29. “Having a help system of different individuals to ask questions after I want bounce concepts or if you really feel overwhelmed by the craziness of the entire entrepreneurial factor has been actually useful to have that right here.”

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